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Yahoo CEO Marissa Mayer has been trying to pull out of the agreement for almost a year. Mayer has already met with her previous employer Google and agreed to enter an alternative search partnership if the Microsoft agreement can be concluded.

YouTube hopes new personalized feeds will encourage a new way to use the homepage and, therefore, more time spent watching videos. It means more visibility for brands and a new opportunity for continued engagement with your most engaged audience.

Today Google is honoring iconic graphic designer Saul Bass, famous for creating some of the best movie opening sequences in the late 1950s and ’60s. Here is the complete list of title sequences Google used in their Doodle.

Facebook Graph Search could be an important driver of new customers for local businesses as it continue to roll out. This post covers a number of local ranking factors for Graph Search, and includes key takeaways for local business owners.

In YouTube’s first Ads Leaderboard for April 2013, Evian, Dove, and Kmart took the top three spots using dancing babies, powerful insights, and clever wordplay, respectively. The list also shows why it’s important to tap into basic emotions.

Sharing content with your audience is a great way to create awareness, show expertise, grow your brand, and create relationships. Any brand can use content sharing as a way to increase visibility. All it takes is putting the proper steps in place.

The next wave of the Bing it On Challenge has arrived. Now Bing has taken their side-by-side comparison challenge out of Google’s back yard and into the front lines of Kansas, where Google is bringing super-fast Internet to the masses.

YouTube has announced new functionality, including an email notification system, alerting users when the video is done processing, and the ability to control when the video is published, keeping it private until it’s deemed “ready” by the user.

Google Now will likely be an important factor in the transition from tactical to strategic SEO. Moving forward, search results will focus less on page orientation and more on customer orientation. Here’s how to stay ahead of the game.