New Google Local Listings Carousel Showcases 7 Results Above the Fold
Google seems to be testing a new style of displaying local search results, such as restaurants, in a unique carousel style that allows a user to scroll sideways through the results. This format is clearly targeting mobile and tablet users.
10 Killer Android Apps to Make Your Life Easier
Our phones have become the hub for much of our communications and a growing percentage of our productive work – and they can get clogged up with clutter pretty quickly. These free and paid apps will help you take back some of your time and space.
Yelp Optimization: How to Claim & Optimize Your Business Listing
With more than 100 million monthly unique visitors, Yelp is a great place for local businesses to gain visibility. This guide will show you how to claim your business listing, make sure its fully optimized, and ways to encourage more reviews.
Google Shopping: 3 Lies Merchants Have Been Fed
Be careful when you’re researching how to add products on Google Shopping, as many resources contain merchant best practices that are counter to Google Shopping Product Listing Ads best practices. Here are the top three lies, and the truth.
YouTube Launches Paid Channels, Subscription Fees Start at $0.99 Per Month
YouTube is launching a pilot program for a small group of partners that will offer paid channels on YouTube with subscription fees starting at $0.99 per month. Paid channels will become available to more qualifying partners in coming weeks.
Google Changes Shopping Feed Specifications
Google Shopping is finally unleashing the new feed specifications for merchants, including guidance for high resolution images and new attributes for merchants with product identifier exemptions. The changes will begin going into effect in July.
AdWords Ad Group Mobile Bid Adjustments Are Here
Ad group level mobile adjustments are now available in many Google AdWords enhanced campaign accounts, with more accounts being added. Another change is that you can now set bulk bid adjustments for locations, dayparts and devices.
5 Ways You May Be Stuck In the “Good Ol’ Days” of SEO
Let’s take a trip down memory lane and revisit some of those almost ancient SEO techniques, see what the current day equivalent might be, and see how Google has learned to adapt – and as we do, ask yourself the question, have we?
Which Social Network is Best for B2B Marketing?
Facebook, Twitter, LinkedIn, Google+, and YouTube all need to be in the toolbox of any serious B2B online marketer, but investing wholly in one of these social network will greatly help any B2B marketer increase his or her bottom line.
3 Keys to Activating an Audience with Smarter Content
Effective content marketing should leverage tools and technologies that track and make actionable data relating to your audience (target vs. actual), content (forms and stories), and points of distribution (devices, sites, context).
Understanding the Multi-Channel Shopper
Gathering data across devices, channels, and sessions is imperative to predicting the most relevant content to present to mobile shoppers. Here are five distinct profiles of multi-channel shoppers and methods to convert them to customers.
Google Maps To Get Shiny New Look & Feel
Google Operating System reported that Google is completely redesigning and revamping the Google Maps user interface and design.
It is a complete overhaul of the design…
Do You Proactively Use Google’s Disavow Link Tool?
A WebmasterWorld thread asks if one should be proactive when using Google’s disavow link tool or not.
The webmaster said with the next generation Penguin update expected to roll out sometime this year…
Google Logo For Saul Bass, The Designer
Today Google has a special interactive and pretty neat logo, aka Google Doodle, for Saul Bass.
Saul Bass was famous graphics designer best known for his graphic work in films produced in the 1940s and 1950s. Specifically…
Google Webmaster Tools Reporting Stalled
Many many webmasters are complaining in the Google Webmaster Help forums that the reporting in Google Webmaster Tools specifically for the “Crawl Errors” section is stalled, delayed and not updating…
Google Defeated in Russian YouTube Censorship Case
A video flagged as illegal on YouTube by Russian governing bodies and taken down by Google was appealed in court, citing the censorship was unjust. Google was defeated. A Moscow court has ruled that the video will remain censored under the law.
SearchCap: The Day In Search, May 8, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: AdWords Ad Group Mobile Bid Adjustments Roll-Out Starts Today Google announced that ad group-level mobile bid adjus…
Can This Data Analysis Predict Which Google Products Will Close Next?
Data analyzed by Gwern.net predicts the Google products that are safe for now – including Google search, AdWords, and News. Google Glass is only is given a 50-50 chance of survival. And find out which products are most likely to shut down.
AdWords Ad Group Mobile Bid Adjustments Roll-Out Starts Today
Google announced that ad group-level mobile bid adjustments will start rolling out today and continue over the next couple of weeks in the Web UI. The added feature went live in the AdWords API last week. Like the elusive Keyword Planner that is rollin…
Enhanced Campaigns: New ‘Set Bid Adjustment’ Button Added For Bulk Edits
To make multiple bid adjustments for locations and dayparts without having to click into each target individually, Google has added a new “Set bid adjustments” button to the Web UI. The button is available when you are in the “All online campaigns” view, as well; so, you can…
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