Report: Bing Ads Gains Market Share In Q1

Efforts by Bing Ads to increase click volumes and gain market share from Google appear to be paying off, according to a report by The Search Agency. The Search Agency’s Quarterly State of Paid Search, released today, shows Bing’s share of spend rose 3.6% year-over-year to 21%. The…

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Study: Google Image Search Referrer Traffic Drops 63% Since Upgrade

Define Media Group released statistics from 87 different websites on the images the new Google Image Search design features have impacted on publishers websites. Overall, sites in the study saw an average decline of 63% of their traffic from Google Ima…

Study: Many Searchers Choose Google Over Bing Even When Google’s Name Is On Bing’s Results

In a recent study by SurveyMonkey examining SEO assumptions, respondents were given two search result pages, one with a page header labeled “Google” and the other with a page header labeled “Bing,” and asked which page of results they preferred. Even when the page header…

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