Google Posts: Growing under the radar
Google have now rolled out their Posts function for small businesses with a Google My Business account. But how do Posts affect click-through, ranking, mobile and social presence? We look at the facts.
An Introduction to Conversational Commerce and Bots
Chat bots or conversational agents allow commerce to deepen their engagement with consumers at scale. Get the basics right and find out how from Microsoft’s Cedric Chambaz.
Post from Cedric Chambaz
Interview: Why marketers shouldn’t waste their time with Google Posts
Michael Bertini, Online Marketing Consultant and Search Strategist at iQuanti, told Search Engine Watch why he thinks that Google has gone off half-cocked with Posts, and why marketers would be better off expending their energies elsewhere.
What are featured snippets and how do I get them?
Rob Bucci, the CEO of STAT, delivered a fascinating talk at BrightonSEO last week about the mystery of featured snippets, using his observations after … read more
How to compete on the new Google SERP
One of the main questions on everyone’s mind about the new Google SERP is “how are these changes are going to affect paid and organic search?”
SEMrush Partnership Improves SERP Preview Tool
About three years ago, we developed an intuitive tool that allows users to visualise how a web page would appear in Google’s search results. With nearly 4,000 happy users and a five star rating, SERP Preview Tool will now display revealing organic keyword data.…
The post SEMrush Partnership Improves SERP Preview Tool appeared first on DEJAN SEO.
Infographic: An Anatomy Of Google’s Dynamic Search Results Page
Do you know your SERP? That stands for Search Engine Results Page. In the case of Google, it can be pretty hard to keep up. Google has multiple SERPs, with some elements that may only appear if your search is deemed especially local, or shopping-orient…