Infographic: The Matt Cutts Debunking Flowchart

Officially, Google distinguished engineer Matt Cutts heads Google’s web spam fighting team. Unofficially, he’s Google’s chief debunker. If someone seems to be talking crazy about Google, Matt may turn up with a polite clarification. When does Matt react? This is Search Engine Land’s guide, based on…

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Video: Google’s Matt Cutts On Advertorials & Webmaster Guidelines

Google’s head of search spam, Matt Cutts, posted a new video today on YouTube clarifying Google’s stance on Advertorials and “native advertising.” Advertorials are editorial-like content that is published because an advertiser has paid the publication to publish the story or…

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Google’s Matt Cutts: Holding A Patent Doesn’t Mean We Use That Patent In Search Quality

Google’s head of search spam, Matt Cutts, posted a YouTube video talking about a recent SEO misconception that he would like the SEO and webmaster world to “put to rest.” Matt said, just because Google has a search quality or ranking patent it does not mean that the patent was or…

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The Top Five SEO Mistakes According To Google’s Matt Cutts

In a recently published Webmaster video, Matt Cutts, Google’s head of search spam, listed off the top five SEO mistakes webmasters make. Matt said these are not the most devastating mistakes, but rather, the most common mistakes. (1) Having a website or having a website that is not crawlable…

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Google’s Matt Cutts Says It Is Okay To Link Your Sites Together But In Moderation

In a recent Matt Cutts video, where the head of Google’s search spam team answered the question “Does linking my two sites together violate the quality guidelines?” The short answer is no but, there is always a but, if you link hundreds of unrelated sites together, then it would…

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Google: Adding Too Many Pages Too Quickly May Flag A Site To Be Reviewed Manually

Google’s Matt Cutts answered a question submitted by another Googler, John Mueller, on YouTube asking, “Should I add an archive of hundreds of thousands of pages all at once or in stages?” The question is, if you build out a new section of your website with tons of content –…

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