Debunked: Nine link building myths you should ignore in 2019

The link building industry is flooded with many myths that’ll never get you results but can get you into a lot of trouble. Nine myths debunked.

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An updated look at Alpha-Beta in a world of close variants

Google updated their exact match close variants to include implied words, paraphrase words and same-intent keywords. How does this affect Alpha-Beta?

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A cheat sheet to Google algorithm updates from 2011 to 2018

Google makes changes to its ranking algorithm almost every day. Some of them remain unnoticed, others turn the SERPs upside down. This cheat sheet contains the most important algorithm updates of the recent years alongside battle-proven advice on how to optimize for these updates.

Google’s core algorithm update: Who benefited, who lost out, and what can we learn?

There’s been much talk recently about Google implementing a broad core algorithm update. Google has suggested that this update has nothing to do with the quality of content, and instead focuses on improving the quality of the SERPs. However, if Google wasn’t testing quality, what exactly were they testing? Who benefited from the update, and what can we learn from it?

Google’s Page Speed Update does not impact indexing

In response to questions raised in the community, here’s clarification about how indexing is impacted by the Google Page Speed Update.

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From algo to aggro: How SEOs really feel about Google algorithm updates

Algorithm updates got you down? You’re not alone. Columnist Jamie Pitman shares highlights from a BrightLocal survey seeking to understand the ways that algorithm updates impact SEO practitioners’ jobs.

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Google confirms mid-December search ranking algorithm updates

As the updates continue to roll out, early indications suggest disruptions in mobile SERPs, sites with no schema data & those relying on doorway pages being most impacted

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‘Ask Me Anything’ with Google’s Gary Illyes at SMX East

Have questions about Google’s stance on organic rankings? On featured snippets? On the mobile-first algorithm? Get answers in contributor Eric Enge’s recap of this informative session at Search Engine Land’s recent conference.

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August 22, 2017: The day the ‘Hawk’ Google local algorithm update swooped in

Have you noticed a recent shift in Google’s local search results? Columnist Joy Hawkins shares everything you need to know about the ‘Hawk’ update, which seems to have killed some of the changes we saw with Possum.

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Meet the fake news of the online marketing world (that Google loves!): Review sites

Move over, fake news. Columnist David Rodnitzky takes a look at fake facts about online marketing vendors and why Google’s SEO algorithm isn’t separating the fake review sites from the real ones.

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What we learned from SEO: The Movie

SEO: The Movie is a new documentary which explores the origin story of search and SEO, as told by several of its pioneers. It’s a 40-minute snapshot of the search industry that is and was, with a glimpse into the future and what might become of SEO in the years to come. Here are some of the highlights.

What advanced SEOs need to know about algorithm updates

Columnist Casie Gillette recaps a session from SMX Advanced on how to identify and respond to algorithm updates in an era where they are rarely announced or confirmed by Google.

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