Small review site lost 91% of its Google traffic to affiliate-focused SEO content
Google’s search results are dominated by big brands. SEOs for smaller sites are complaining. It’s like 2003 all over again.
Googling “Flag GIF” Leads To Nazi Flags In Google Search
If you search for [flag GIF] on Google, click on the “waiving” refinement, you are taken to images of Nazi flags. I waited a full week to report on this, a full week from when Google acknowledged the issue and it is still an issue.
Google SGE AI Overviews Has A New Title – AI Answer
Google is now labeling or using the title of its SGE, Search Generative Experience, “AI Answer.” This replaces the title “AI Overviews” and “Al overviews are experimental.” This change happened on Monday, I believe.
Reminder: New Google Search reputation abuse policy starts soon
Google’s new Search spam policy related to reputation abuse (or parasite SEO) will take effect in just a few days, after May 5.
Optimizing for INP, the new Core Web Vitals metric
Here’s what you need to know about Google’s new Core Web Vitals metric and how to optimize your site’s responsiveness.
Google Search App “Send A Link To This Page” When You Take A Screenshot
One of my pet peeves is when people send me screenshots of pages they want me to read and do not include the URL to that page. Well, the Google Search app is trying to solve that issue by telling the person who took a screenshot to “Send a link to thi…
Google Renames Product Sites To Product Websites
Google has renamed the Product Sites search filter to Product Websites. These only really show up in the European regions and starting last week, Google renamed “Sites” to “Websites.”
Google adds 6 new AI features for Performance Max
New PMax features include Customer Value mode, customer retention goal, detailed demographics, budget pacing insights and more.
Number of concerns over Google Privacy Sandbox grow to 111
The U.K. Competition and Markets Authority’s quarterly report comes after Google pushed its cookie deprecation to 2025.
Google Knowledge Panel With Auto-Translated Texts
Google is auto-translating some of the content within the Google Knowledge Panels and blocks. So if you are in a location where you don’t only speak English, Google may show you your local language as an additional block of text in the knowledge panel.
Google AI Writing Some Search Knowledge Panels
Google has for a long time used AI to write some knowledge panels. But now Google is labeling some of these AI written knowledge panels with “Al overviews are experimental” as a disclaimer. This may show up for both SGE and non-SGE results, I believe.
Google March 2024 core update rollout is now complete
The first core update of 2024 finished rolling out on April 19 – this was a pretty big one but it overlapped with other big changes leading to a 45% reduction in unhelpful content.
Google Search revenue increases 14% YoY to $46 billion
Google Search (as well as YouTube) continues to be the biggest driver of Alphabet’s increase in overall revenue.
Google CEO says AI overviews are increasing Search usage
Satisfaction with the AI overviews is increasing and Google will continue to evolve the experience this year, according to Sundar Pichai.
6 things you should do after a Google core update rollout completes
A step-by-step guide on how to analyze and respond to Google’s core algorithm updates, from assessing the impact to planning for recovery.
6 things you should do after a Google core update rollout completes
A step-by-step guide on how to analyze and respond to Google’s core algorithm updates, from assessing the impact to planning for recovery.
Google Tests Placing The Snippet Date Next To URL
Google is testing placing the date in the snippet on the same line as the URL in the snippet. This is instead of placing it before the snippet’s description section.
Google Breaks Out Googlebot IP Ranges For User-Triggered Fetchers
Google is now sharing the Googlebot IP ranges for the User-triggered fetchers. User-triggered fetchers are from Google tools and product functions where the end user triggers a fetch.
Report: How Prabhakar Raghavan Killed Google Search
Ed Zitron wrote a piece named The Man Who Killed Google Search. It goes through in detail how Prabhakar Raghavan, Google’s former head of ads – led a coup so that he could run Google Search, and how an email chain from 2019 began a cascade of events th…
Head of Google Search demands urgency as growth slows
Google Senior VP Prabhakar Raghavan blames increasing competition, costs and regulation for a ‘new operating reality’.