Optimize for rich results with the Rich Results Testing Tool

Google has loads of interesting free tools, but two important ones for helping you improve your site are Search Console and the Rich Results Testing Tool. Search Console helps you get a general feel for how your site is doing in the SERPs, plus to keep an eye on any errors to fix and improvements […]

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Up to 50% Of Potentially Converting Keywords Show No Volume in 3rd Party Tools

DAN, WHY ARE YOU DOING THIS TO US?!?!?!?!?!?!?!?!?! Sorry, friend. But it just has to be this way. For those who haven’t been playing along at home, I did a comparison study on using 3rd party tools for search volume data against native Google data. If you haven’t read it, I highly suggest checking it […]

The post Up to 50% Of Potentially Converting Keywords Show No Volume in 3rd Party Tools appeared first on Local SEO Guide.

Aggregate & Automate Performance Reporting With Lighthouse & Google Data Studio

WTF Dan? I can’t even say that title, it’s a mouthful! Sorry, random internet stranger but it sounds smart! Anyways, performance reporting is good for SEO right? Speed is a critical ranking factor, it’s good for users, and we all just want to feel the need for it. But enterprise-class performance reporting dashboards are tough. […]

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Five steps to deliver better technical SEO services to your clients

Despite how code-heavy and cumbersome technical SEO may seem, grasping its core concepts are closely within reach for most search marketers. Sure, it helps to have HTML chops or a developer on hand. But the idea of delivering top-tier technical SEO services shouldn’t feel as intimidating as it is for most agencies and consultants.

The post Five steps to deliver better technical SEO services to your clients appeared first on Search Engine Watch.

Five steps to deliver better technical SEO services to your clients

Despite how code-heavy and cumbersome technical SEO may seem, grasping its core concepts are closely within reach for most search marketers. Sure, it helps to have HTML chops or a developer on hand. But the idea of delivering top-tier technical SEO services shouldn’t feel as intimidating as it is for most agencies and consultants.

The post Five steps to deliver better technical SEO services to your clients appeared first on Search Engine Watch.

Four cool keyword research tools you can use for free now

Free or freemium keyword research tools (not including obvious ones like Google Ads Keyword Planner) to provide useful insight into organic ranking opportunities, persona building, competitive research, product development, and more.

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How to take advantage of the latest updates to Google Search Console

If you care about where and how you appear on search engines, Google Search Console and its updates will be of much interest to you.

The post How to take advantage of the latest updates to Google Search Console appeared first on Search Engine Watch.

Five ways to improve your website’s bounce rate (and why you should)

According to Google, 53 percent of mobile site visitors leave a page that takes longer than three seconds to load. Five ways to make them stay and convert.

The post Five ways to improve your website’s bounce rate (and why you should) appeared first on Search Engine Watch.