Create Unique Meta Descriptions For Scraper Sites Benefit Only



Here’s an old school geeky test set to illustrate something I’ve long wondered about. A post on the run of the mill, natural text meta description. Google has said for years “create unique meta descriptions”. If you follow that advice to the letter – all you are doing is giving somebody else free text for their spam site. […]

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CONFIRMED: Google Penguin 3 Update October 2014



It’s guaranteed you’ll hear a lot about “Penguin 3″ from UK seo experts over the next few months. It’s not something you want to experience for yourself. Here’s my take….

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Google Censoring Negative Predictive Searches in Celebrity AutoComplete Results in the UK



Is Google censoring autocomplete suggestions on celeb searches in the UK? You decide…

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GONE: Google Authorship Photo Not Showing In Google Search Results Anymore



Google Authorship profile pictures are being removed from Google.co.uk as of today, which is a pity.

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Google Toolbar Pagerank Update History



Despite Google’s Matt Cutts announces that a further PR update in 2013 would be unlikely, it looks as though it has updated one last time in 2013.

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10 Things I Care More About Than Google Plus Votes



Do Google Plus votes have a positive impact on search engine rankings? Not likely. Here’s ten things I would focus on Instead.

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What Does Google Mean By A Level Playing Field?



What about the people optimizing really hard and doing a lot of SEO. We don’t normally pre-announce changes but there is something we are working in the last few months and hope to release it in the next months or few weeks. We are trying to level the playing field a bit. All those people […]

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Matt Cutts Debunks Google Plus Votes as Important Ranking Factors



Do Google +1’s Improve rankings in Google natural SERPS? There’s a lot of strange seo news about at the moment. Mostly down to ‘correlation’ studies showing Google Plus votes correlation with high rankings. That observation may well be true – but important ranking factor it does not automatically make them, and that’s what a lot of […]

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The Simplest White Hat SEO Tip?



Somebody asked me about this and I thought what was probably the most simple thing anyone can do. The chart above illustrates a reasonably valuable 4 word term I noticed a page I had didn’t rank high in Google for, but I thought probably should and could rank for, with this simple seo technique. I […]

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Ding Ding. Google v Payday Loans SERPS in the UK



Google has declared they are rolling out more changes to combat ‘spammy’ SERPS (Search Engine Results Pages) like “payday loans”. What’s interesting is Google doesn’t often tell us a specific SERP is getting cleaned up. It’s a bit like a fight after school.  It’s worth watching I think if you are interested in SEO. We just started a […]

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