Chatgpt cant do a lot of things you hear about on Social Media. Chatgpt is effectively emulating the function you think it is doing. It isn’t counting those words you are writing, it isn’t spell-checking your writing, it isn’t grammar-checking your copy. It cant check your website’s SEO (search engine optimisation), and it cannot SEO your website. If you use Ai to produce sloppy content, Google will have an algorithm cooking for you.
This guide provides an introduction to SEO, its importance, and how it can help businesses increase their online visibility and reach their target audience. It covers the basics of SEO, including keyword research, on-page optimisation, and link building
This guide provides insights into Google’s page experience, covering aspects like Core Web Vitals, secure page delivery, mobile-friendly design, and ad placement. Learn how to evaluate your site and deliver a good page experience.
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The free SEO checklist is a 100+ point reference of Google’s own recommendations on how to rank your site on Google. If you ignore these defacto rules, you are demoted in Google search. You do not recover past traffic levels until you address these quality issues on your site, and you certainly do not want to introduce any of these website quality issues to your site.
Keep ALT Attribute text on web pages to between 80-125 characters maximum for accessibility purposes. Expect Google to count a maximum of 16 words (approximately 125+ characters) as part of your ALT text that will be a signal used to rank your page for a relevant query.
In this free SEO course for beginners and professionals alike, I take you through exactly what you need to focus on to improve your traffic numbers from Google through search engine optimization best practices.
This article examines the significance of search engine-friendly (SEF) URLs in enhancing a website’s ranking on Google. It offers practical advice on creating SEF URLs that boost website usability and enhance search result visibility.
If you are an SEO, a website developer, a content manager, or a designer looking for an SEO checklist for headings, here is a checklist straight from Google webmaster guidelines. This checklist takes you through the basics of using headings in your content.
Check how your site performs on the most popular mobile, desktop and tablet internet browsers: Chrome, Safari, Firefox, Samsung Internet, UC Browser, Opera, IE, Edge
The most popular search engines in the world like Google and Bing have webmaster guidelines for us to follow. If you do not follow these recommendations, you will not rank high for long in any of their free listings. This SEO checklist for beginners covers all of Google’s webmaster guidelines on how to create a high-quality website.
This article discusses modern link-building tactics and strategies. It is focused on the beginner who wants to understand the benefits and risks of link-building. This article focuses on legitimate link-building tacts and strategies, not black-hat link-building tactics.
This article provides an overview of browser statistics and also best practices for designing websites for mobile and desktop screens. It is intended for web designers and developers who want to create responsive, user-friendly websites that perform well across different devices and screen resolutions.
If you are a website owner, marketer, or developer learning about the benefits of a fast website, this article is for you. This article investigates the latest research and makes a case for why you should focus on improving your website download times.
The latest version of Hobo Premium SEO Checklist in Google Sheets with OpenAi (the emerging technology behind ChatGpt) integration is now configured with some automation to save you time analysing pages. This Key Page checklist is a tool for you to quickly analyse any web page to guidelines Google has set out for webmasters to follow.
On July 1, 2023, older Google Analytics properties will stop processing new hits for your website. You must upgrade to Analytics 4 before this date; the sooner, the better. Everything you need to migrate to Analytics 4 before the deadline is included in this checklist.
If you are a website developer, SEO (search engine optimiser) or website manager and you need a Technical SEO audit checklist for your website, look no further. This SEO audit checklist is ideal for webmasters tasked with managing an SEO auditing project.
This is an in-depth SEO checklist for in-house or outsourced website developers and managers (with limited technical jargon) on managing video SEO (search engine optimisation) on a website. This professional-level checklist goes beyond the standard video SEO advice. It includes many recommendations from Google itself on how to manage video on your web pages to […]
This professional-level checklist goes beyond the standard international SEO (search engine optimisation) advice. It includes many recommendations from Google itself on how to manage multi-regional and multilingual sites in Google Search.
This is a website migration SEO checklist for in-house or outsourced website managers, designers, and developers to manage the migration process. The professional website migration SEO checklist is now available as part of the Hobo SEO Premium SEO checklist.
This paid-for SEO checklist in Google sheets is designed to be all website managers need to edit a Hotel website to align with Google’s webmaster guidelines and so rank optimally in Google. Know that if you do not follow these guidelines, your website is demoted in Google search results.
AS seen in Smashing Magazine! A free web design an development project plan and checklist for designers and clients.
This is a clear example of the length of time it takes sometimes to achieve number 1 rankings on Google. John Mueller from Google has been saying this for a long time. SEO (search engine optimisation) takes time. QUOTE: “Making significant quality changes across a site takes time to be picked up & reflected in […]
This is also known as keyword cannibalisation.
If you are a developer new to SEO (search engine optimisation) and looking for the best SEO tools you can use to optimise your website, this article is for you. This article lists a number of SEO tools you as a beginner can instantly derive value from.
QUOTE: “Creating compelling and useful content will likely influence your website more than any of the other factors…” Google SEO Starter Guide, 2021 SEO (search engine optimisation) is modifications to a web page that help make a page more relevant to a query. Assuming you “only publish high-quality 100% unique content to your site” then […]
Google recommends you ‘qualify outbound links’ using the link attribute ‘nofollow’: Use rel=”sponsored” or rel=”nofollow” for paid links. Use rel=”ugc” or rel=”nofollow” for user generated content links. Use nofollow on widgets, themes and infographic links. Don’t use nofollow on every external link on your website. Don’t use nofollow on internal links.
Return a 404 if the product is permanently out of stock. Return a 200 if the product is temporarily out of stock. Return a 301 to equivalent content if the product is expired but you have reason to preserve SEO Benefits.
Make sure Google can crawl your website, index and rank all your primary pages by only serving Googlebot high-quality, user friendly and fast loading pages to index.
You can keep your rankings your old site has earned and transfer them to your new site when you migrate from one domain to another. Sometimes this can be complicated, sometimes not.