Register your interest for the Hobo SC (Search Console) for Google Sheets Presale. TBC The Hobo SC (Search Console) for Google Sheets is a complete SEO Auditing suite directly in Google Sheets. It contains the following products combined into one tool: All in Google Sheets. The expected launch day for the Hobo SEO Dashboard is […]
Hobo SF Multi-Site for Google Sheets is a complete SEO auditing system built in Google Sheets, that uses Screaming Frog files to prioritise your web development tasks and predict your budget spend and estimated timescales. Hobo SF costs GBP 199 pa (149 on Presale for subscribers and followers) – Save 25%.
QUOTE: “The system that Shaun has created is simply superb. The level of information is fantastic, but the way it is organised quickly highlights areas of priority and provides genuinely actionable insights. This, and the fact that the information is coming directly from Google, has provided me with the confidence to progress a number of […]
Register your interest for the Hobo SEO Dashboard Presale. The Hobo SEO Dashboard is a complete SEO Auditing suite self-contained in Google Sheets expected to go on sale for 999. Presale cost is 499. It will be available April 15 2024. It contains the following products combined into one tool: All in Google Sheets. The […]
Screaming Frog is my favourite website development tool. It’s the best website crawler available at the cost, in my opinion, at least. The tricky part of working with Screaming Frog (which you will have purchased separately) is just managing the files it produces, and prioritising that list in a time-efficient manner. Hobo SF for Google […]
Chatgpt cant do a lot of things you hear about on Social Media. Chatgpt is effectively emulating the function you think it is doing. It isn’t counting those words you are writing, it isn’t spell-checking your writing, it isn’t grammar-checking your copy. It cant check your website’s SEO (search engine optimisation), and it cannot SEO your website. If you use Ai to produce sloppy content, Google will have an algorithm cooking for you.
This guide provides an introduction to SEO, its importance, and how it can help businesses increase their online visibility and reach their target audience. It covers the basics of SEO, including keyword research, on-page optimisation, and link building
This guide provides insights into Google’s page experience, covering aspects like Core Web Vitals, secure page delivery, mobile-friendly design, and ad placement. Learn how to evaluate your site and deliver a good page experience.
I would like to offer to partner with you on the new Hobo Premium SEO checklist affiliate program. Sign up here: https://hoboweb.gumroad.com/affiliates. Let me know what you think. About the SEO checklists: Free version: https://www.hobo-web.co.uk/free-seo-checklist/ Premium version: https://www.hobo-web.co.uk/sign-up-for-the-premium-hobo-seo-checklist-premium-seo-tips-newsletter/ Buy the Premium version: https://hoboweb.gumroad.com/l/premium-seo-checklist Sign up to the Hobo SEO Premium Checklist affiliate program here: https://hoboweb.gumroad.com/affiliates
The free SEO checklist is a 100+ point reference of Google’s own recommendations on how to rank your site on Google. If you ignore these defacto rules, you are demoted in Google search. You do not recover past traffic levels until you address these quality issues on your site, and you certainly do not want to introduce any of these website quality issues to your site.
Keep ALT Attribute text on web pages to between 80-125 characters maximum for accessibility purposes. Expect Google to count a maximum of 16 words (approximately 125+ characters) as part of your ALT text that will be a signal used to rank your page for a relevant query.
This article examines the significance of search engine-friendly (SEF) URLs in enhancing a website’s ranking on Google. It offers practical advice on creating SEF URLs that boost website usability and enhance search result visibility.
If you are an SEO, a website developer, a content manager, or a designer looking for an SEO checklist for headings, here is a checklist straight from Google webmaster guidelines. This checklist takes you through the basics of using headings in your content.
Check how your site performs on the most popular mobile, desktop and tablet internet browsers: Chrome, Safari, Firefox, Samsung Internet, UC Browser, Opera, IE, Edge
This article discusses modern link-building tactics and strategies. It is focused on the beginner who wants to understand the benefits and risks of link-building. This article focuses on legitimate link-building tacts and strategies, not black-hat link-building tactics.
The most popular search engines in the world like Google and Bing have webmaster guidelines for us to follow. If you do not follow these recommendations, you will not rank high for long in any of their free listings. This SEO checklist for beginners covers all of Google’s webmaster guidelines on how to create a high-quality website.
This article provides an overview of browser statistics and also best practices for designing websites for mobile and desktop screens. It is intended for web designers and developers who want to create responsive, user-friendly websites that perform well across different devices and screen resolutions.
If you are a website owner, marketer, or developer learning about the benefits of a fast website, this article is for you. This article investigates the latest research and makes a case for why you should focus on improving your website download times.
This is an in-depth SEO checklist for in-house or outsourced website developers and managers (with limited technical jargon) on managing video SEO (search engine optimisation) on a website. This professional-level checklist goes beyond the standard video SEO advice. It includes many recommendations from Google itself on how to manage video on your web pages to […]
This professional-level checklist goes beyond the standard international SEO (search engine optimisation) advice. It includes many recommendations from Google itself on how to manage multi-regional and multilingual sites in Google Search.
The latest version of Hobo Premium SEO Checklist in Google Sheets with OpenAi (the emerging technology behind ChatGpt) integration is now configured with some automation to save you time analysing pages. This Key Page checklist is a tool for you to quickly analyse any web page to guidelines Google has set out for webmasters to follow.
On July 1, 2023, older Google Analytics properties will stop processing new hits for your website. You must upgrade to Analytics 4 before this date; the sooner, the better. Everything you need to migrate to Analytics 4 before the deadline is included in this checklist.
If you are a website developer, SEO (search engine optimiser) or website manager and you need a Technical SEO audit checklist for your website, look no further. This SEO audit checklist is ideal for webmasters tasked with managing an SEO auditing project.
This is a clear example of the length of time it takes sometimes to achieve number 1 rankings on Google. John Mueller from Google has been saying this for a long time. SEO (search engine optimisation) takes time. QUOTE: “Making significant quality changes across a site takes time to be picked up & reflected in […]
This is also known as keyword cannibalisation.
If you are a developer new to SEO (search engine optimisation) and looking for the best SEO tools you can use to optimise your website, this article is for you. This article lists a number of SEO tools you as a beginner can instantly derive value from.
Disclosure: “I am an affiliate of SEMRush. This post is opinion. There are affiliate links on this page where I would make a commission if you were to buy the product. The content is my own and not sponsored. External links to third party sites are moderated by me. Links to internal pages promote my […]
QUOTE: “We’ve been working with HOBO for around 2 years now, and in that time the performance of our site has gone from strength to strength – considerably outstripping our expectations. They have provided timely, considered and expert advice which has always proved beneficial, and have also been proactive in suggesting new tactics and strategies […]
QUOTE: “Creating compelling and useful content will likely influence your website more than any of the other factors…” Google SEO Starter Guide, 2021 SEO (search engine optimisation) is modifications to a web page that help make a page more relevant to a query. Assuming you “only publish high-quality 100% unique content to your site” then […]
This is a website migration SEO checklist for in-house or outsourced website managers, designers, and developers to manage the migration process. The professional website migration SEO checklist is now available as part of the Hobo SEO Premium SEO checklist.