Hobo Web Service Reviews & SEO Testimonials

Hobo Web has provided professional SEO consultation as @Hobo_Web since 2006.


QUOTE: “GWP has worked with Hobo Web  for around 4 years, and in that time the performance of the site has gone from strength to strength – considerably outstripping expectations. Hobo has provided timely, considered and expert advice which has always proved beneficial, and have also been proactive in suggesting new tactics and strategies to try. All communication is friendly and their level of service is spot on.  Hobo Web is thoroughly recommend to anyone looking for SEO advice / services, and website performance improvments.” Matt Dobson | Marketing Manager GWP Group 2021


Hobo Web are SEO consultants:


QUOTE: “I just wanted to let you know that our website … is now showing up well in the search results for all three of the major search engines. Our particular concern was Google, of course. When we started this project, our home page was at about Page 43 of the SERP for our most important keywords.  The owner is delighted and so am I! I took Google almost 6 months to respond to the updated disavowed links file but they now have. I would appreciate it if you would pass this message along to those who worked on our project to thank them and let them know of our successful conclusion.” Edgar Reihl, Schultz & Odhner’s, 2015


Hobo Web are website developers:


QUOTE: “The Tontine first got in contact with Hobo over 11 years ago (2010) when problems with the website surfaced. Shaun and his team got involved and the next thing an all new singing-and-dancing website was up and running and ranking well for local business keywords. Although the Tontine staff not very “technical aware”, Shaun and Hobo has kept them at the forefront of technology for over a decade and if staff have any queries, Hobo Web consultants get back with their suggestions very quickly. The guys at Hobo are highly recommended for any website design, website development or SEO services.” Joe Nelis, Owner, Tontine, 2021


QUOTE: “Hobo built our first ever site along with an SEO package we were up and running and within a very short time the SEO  package was working and site was producing good figures and steady growth . I have over the years gone back for help with various issues mainly google changes and ranking issues . 3 years ago I got another guy to build me a new website but it ended up nearly a disaster! Hobo were frantically called in to see if they could repair the damage done to ranking with poor or little SEO left. They did and now we are experiencing growth once again I therefore am happy to recommend them.” Jim Sweeney, Kilts4Less 2022


The Hobo SEO team has 20 years of experience (working together) working on thousands of websites:


QUOTE: “Shaun and his team were great to work with, they met deadlines and really knew their stuff when it came to SEO. Would recommend them again.” Stephen Forsyth, Celtic Rings, 2011


Hobo Web has provided professional SEO audits for many years:


QUOTE: “Thanks for this. I did a few of these with a number of companies as a test and the way you have approached it is easily most impressive. I would like to talk about a larger ongoing relationship to help us build a killer strategy. As you can see we are a pretty complex beast.” Client – 2017


Hobo SEO Blog has almost 50,000 email subscribers:


QUOTE: “A great blog about SEO.”  Aaron Wall, 2010


Hobo Web has a history of 15 years of sharing SEO knowledge, for example, our SEO for beginner’s series:


QUOTE: “Re: Hobo Web: This is by far the most complete free SEO tutorial for beginners I can find online.” Mathew Woodward, SEO Blogger, 2020


What others say

This is a small collection of reviews and testimonials about Hobo Web since 2006:


QUOTE: “Absolutely killer/comprehensive SEO audit template via Shaun Anderson (@Hobo_Web) A paid version exists, but the free version is better than 99% out there. Love that it includes both website + content quality! Probably the most complete you’ll ever see.” Cyrus Shepard, 2022


QUOTE: “This (sic; checklist) is an – end-to-end blueprint – for building  and running a Tier 1 TechSEO agency – for the Enterprise. A living document that Shaun is constantly updating. Even the free version (also regularly updated) is more than enough to outperform the majority of the competitors. Arguably Shaun is a “hidden” Gem(which makes no sense given his command of the Tech SEO art, as … stated in the past). Paid version: Way underpriced.” Peri Papanikolaou, 2023


QUOTE: “I was thinking of leaving the SEO industry because I was in the Blackhat SEO and in Turkey i have told maybe before but it was COMPLETELY ILLEGAL and people were going to JAIL and there was even real world shootings. I got my way to the Seo by the Sea. By a simple coincidence from here I met Hobo Web. Both Shaun Anderson and Bill Slawski are great importance to me and by the way. Shaun Anderson; I also suggest you to follow him. He doesn’t share so much things on Twitter but hobo webco uk is one of the greatest places that you can actually learn real seo and i am not talking about like five quick hacks that you can do or i’m not talking about six shortcuts tips blah blah not these type of idiotic titles they won’t appear there and you won’t have popular seo names here you will have real world research. Boring things but real things and here i have written  without I wouldn’t have found my own company.” – Koray Tuğberk GÜBÜR, 2022


QUOTE: “If you ever wanted a checklist of things to do when it comes to search engine optimisation, Shaun Anderson of Hobo SEO has recently produced the best one I’ve ever seen.” Chris Rand, 2022


QUOTE: “I tried reading one of those other sources, and when he told me that I should optimize file names in images to optimize them, and used an underscore between words, I wondered if he had ever done SEO for a client. I believe that Hobo_Web does, because he shows his knowledge.”— Bill Slawski  2020


QUOTE: ““Hobo-Web was founded by Shaun Anderson who writes all the content himself. He’s certainly qualified with 20 years of online marketing experience ranging from small business to educational institutions to medical and legal practices. It’s probably the best single-author SEO blog there is. You get a lot more quality than quantity from him as he only posts once or twice per month. There’s not any fluff or substandard content so you know when he does post it’s worth a read. The posts are very in-depth, often exceeding 5,000 words.” – Tom Scarda, Founder and CEO, The Franchise Academy, 2020


QUOTE: “These in-depth articles from Hobo Web are excellent – well, well worth reading them to build your fundamental SEO knowledge. For Free!” Richard Baxter, Built Visible 2017


QUOTE: “Everything I learned about SEO was from books, videos and by following the work of a select few really good SEO professionals such as Shaun Anderson, Martin Macdonald and Rishi Lakhani.“ Gordon Campbell, 2013


QUOTE: “Do SEO? Read this now. Great piece by Hobo_Web” Martin Macdonald, 2017


QUOTE: “Shaun and his team know what they are doing – and their level of transparency are amazing.” Rishi Lakhani, 2012


QUOTE: “This is an awesome summary of duplicate content and web search” John Mueller, Google 2017


QUOTE: “With over 20 years of experience and some epic pieces of tactical content. There’s something for everybody here. Blog posts range from beginner to expert and everything in between.” Kevin King, 2019 


QUOTE: “You can’t make such a list without mentioning Hobo Web Seriously though, this is one of the best single-author SEO blogs out there. Shaun Anderson, AKA Hobo, is an absolute SEO genius, and his insights are highly sought after by some of the most intelligent people in the industry. If you want to learn about SEO from the best, then Shaun Anderson’s blog is where you need to be.” MediaOne, 2022 


QUOTE: “Let us look at the big traders or the warren buffets of this world. Neil Patel, Shaun Anderson, Jacob King are top search results when you type anything related to “SEO”, try it! The tips & tricks of these masters influence many websites.” StartupHungry, 2014


QUOTE: “The HOBO Web blog is always an excellent source for information on anything SEO-related. But here you’ll find an even greater resource in this link building guide that’s been adapted and updated for 2016, written by Shaun Anderson. This 31-chapter guide starts from the basics of what link building is, to explaining what natural and unnatural links are, and proceeds to reinforce or dismantle new and old link building techniques. Reading this guide, you can learn what is still valid and what isn’t, or whether older techniques are successful again. Definitely a resource worth browsing, for beginners and advanced SEOs alike.” Advanced Web Ranking, 2016


QUOTE: “There aren’t many “SEO’s” that I read or share purely for “SEO” value; an SEO Guide by @Hobo_Web (Most of the site is worth peoples time – and plenty of “SEO Pro’s” should read it instead of Backlinko/Patel/Woodard etc. :D)” DarthAutocrat, 2020


QUOTE: “I tried reading one of those other sources, and when he told me that I should optimize file names in images to optimize them, and used an underscore between words, I wondered if he had ever done SEO for a client. I believe that Hobo_Web does, because he shows his knowledge.”— Bill Slawski  2020


QUOTE: “There are many SEOs who claim to be good. Most are rubbish to be honest. There are only 2 people on UKBF that I would reccomend. I have been SEOing for 6 years, and I have seen it all and got the T Shirt, and Shaun is the only other SEO I rate on here.” UK Business Forums 2007


QUOTE: “For whatever reason, Hobo-web doesn’t usually get mentioned on such lists, which is a shame. It’s almost certainly one of the best single-author SEO blogs out there. Shaun’s posts are few and far between but when he does publish something, you can bet it’s worth reading. His posts regularly pass the 5K word mark, and although word count isn’t everything, they’re well-structured and a pleasure to read. He has 20 years experience in online marketing and it shows.” Joshua Hardwick, Ahrefs 2018


QUOTE: “Hobo is still a real page-turner. This blog is really a one-man show, and I’m really impressed by what he has accomplished. Shaun Anderson does a great job of digging deep into what matters in SEO, and Google has rewarded him for his efforts. In fact, I couldn’t get away from this blog. For years, Hobo just kept popping up in the search results whenever I did SEO research. This blog boasts thousands of regular readers for a good reason. Just ignore some of Shaun’s grammatical errors (he is British, right?), and you will find some real gems for your efforts.” Andy Jones 2019


QUOTE: “Hobo was founded by Shaun Anderson in 2007. The site offers long-form articles on every aspect of SEO. I’ve never seen any articles published on the site to be less than 2,000 words. They just cover all the important details of the topic they write about. If you have the time to read and apply that knowledge to your site, this site is for you.” Naven Pillai 2019


QUOTE: “Shaun Anderson is by now a quite well known figure in the SEO industry and beyond partly due to his ongoing efforts of spreading SEO knowledge both within the industry and to the masses. He has published popular SEO resources for beginners and intermediate users both on his site and as an e-book. I’ve followed Hobo UK over the years and was quite impressed with their track record of contributions to the general understanding of SEO procedures and best practices.” Tad Chef 2011


QUOTE: “I received an email this afternoon from a young man who is interested in a career in SEO, and he asked me how to get started, and I thought it was such a good question that I would include my response here on the blog to any others who might want to learn SEO and work with site owners to help them succeed in business online. There are some respected sources about SEO online that are worth reading as a starting point.” Bill Slawski, 2017


QUOTE: “This is a blog that, without a doubt, needs more exposure. It is nicely written and provides its audience with an unusual and fresh look at the SEO world. You won’t find many posts, and they are all created by the same author – Shaun Anderson.” Iskra Evtimova, 2020


QUOTE: “Shaun Anderson is the founder of this amazing SEO blog who has been doing SEO for more than 20 years.”  Anil Agarwal, 2021


QUOTE: “One blog I’ve recently discovered is Hobo. The peculiar thing about this blog is that there are not many blog posts. But all of them are written by one person—Shaun Anderson… and all of the articles are really extraordinary.” Databox. 2019


QUOTE: “Shaun Anderson has a great amount of respect in UK’s SEO community. He is regarded as one of the top SEO experts in the field. He is currently the “Web Marketing Director” and “Director of SEO and Marketing” at Hobo Web, which is one of the best SEO companies in both UK and Scotland.”2013


QUOTE: “Shaun Anderson at Hobo is well respected within the industry for running extensive tests on theories rather than relying guesswork” Datadial, 2011


QUOTE: “Shaun Anderson at Hobo SEO is a very reliable source of information. I’ve linked to his site many times over the years.” Heidi Cool, Web Developer 2018


QUOTE: “Shaun Anderson creates an excellent SEO resource, bringing you up to speed on what’s new for the industry in 2014, as well as linking to some valuable SEO videos and guides. Spend some time reading this post for a solid take on search” Alexmillos | 2014


QUOTE: “We constantly update our service through researching industry best practice and recommended techniques from world authorities on SEO including: Matt Cutts – Senior Google engineer, Jacob Nielson – Web Usability Guru, Shaun Anderson – Hobo Web” Intelligent Retail, 2013


QUOTE: “I’m a know-it-all web dev .. and I was pretty convinced that SEO and SEOs were all magic smoke and fraud. I can’t remember how I stumbled on Hobo, but it’s really made me realize that there exists a sliver of SEO where the people are intelligent and balance logical SEO optimizations against steadily improving content for people. I can’t emphasize enough how refreshing it is to be able to read useful, logical tips about SEO that aren’t 99% “Google updated and they lowered my PageRank and Google is wrong.” Blog Comment, 2012


QUOTE: “I’m sure you hear this all the time but I have to say this is the best SEO blog I have ever seen. I have started my small design company recently and your site/blog helped and helps me a lot.” Blog Comment, 2012


QUOTE: “I have to admit I read a lot of seo blogs around the net. I find I keep coming back to this one though. It’s by far the most original and informative. So many people recycle the same old stuff. I’ll be a regular visitor now, I don’t need to go anywhere else. thanks for a providing a great source if information. Keep it coming.” Blog Comment, 2012


QUOTE: “Very useful blog and the important thing is you are experimenting something and sharing with us your results…This helps us to understand the working of search engines better and I am sure whoever is in SEO field,bookmarking your blog is must for them!!” Blog Comment, 2012


QUOTE: “Hobo’s DIY SEO Guide. At one point I actually thought long and hard about creating my own SEO guide, and then I read Shaun’s at Hobo SEO and I realized he had it pretty well covered. How do you know their kung fu is good? (Google’s) Matt Cutts gave their new SEO book  a Sphinn…high praise indeed.” Joe Ford, Net Vantage Marketing,  2012


QUOTE– “One of my favorite SEO blogs. Very well written! Every post is always extremely informational. Lots of case studies which is great.” ClickMinded, 2012


QUOTE:“There aren’t many posts on this blog, but the author, Shaun Anderson, has over 20 years of experience in marketing and his articles are truly extraordinary. The posts usually pass the 5K word mark, they are well structured, and they cover every aspect of the given topic. I would definitely recommend this blog to everyone who wants to dive deep into SEO.” – Oksana Chyketa, Marketing Specialist, BreathTheWeb.com 2020


QUOTE: “No matter what your level is, I would strongly recommend Hobo Web’s SEO blog as it shares technical and in-depth SEO guides to help businesses rank better on search.” Mithun, Rankwide 2021


QUOTE: “Notable reviews: “Shaun and his team were great to work with, they met deadlines and really knew their stuff when it came to SEO. Would recommend them again – Client” Hailey Friedman,  2020


QUOTE: “I’ve read a lot of Shauns work before and he does a good job of testing things at the extreme to find indicators of ranking. Shaun knows what he’s doing with markup, as do the majority of folk who read his blog.” Sir Earl, UK Business Forums – 2011


QUOTE: “I’m not sure why this one doesn’t get more attention. Maybe it’s just because the author, Shaun, is UK-based, but this blog is a good place to find long, thorough reads that leverage decades of digital marketing experience.” – Dan Gower, Owner, Buddy Gardner Advertising, 2020


QUOTE: “Shaun Anderson from Hobo Web is a particularly entertaining blog. He tends give SEO updates in a “no-bull****” manor and with a touch of humour.” Sebastian Cowie, 2011


QUOTE:  “Shaun is an SEO consultant who swears by practicing and learning about SEO every single day. Having worked on hundreds of websites and online marketing campaigns over the last 15 years, he started Hobo Web to provide professional digital marketing services to individuals and companies. In 2012, he was nominated for Best SEO Blog at the UK Search Awards. In addition, Hobo Web was voted Most Influential UK SEO in Industry Poll in 2010 and landed 60th in their Most Influential Marketer list in 2009.” 2020


QUOTE: “Hobo Web is an SEO agency that full services SEO packages to businesses in the UK. I have been a frequent visitor to this blog for almost 5 years now. Since 2015, the design hasn’t changed even a bit and the content still remains relevant as Shaun updates old content with latest information and data. Hobo Web sports long-form content in the form of tutorials, in-depth guides and technical SEO tutorials. No matter what your level is, I would strongly recommend Hobo Web’s SEO blog as it shares technical and in-depth SEO guides to help businesses rank better on search. I believe it to be a single-authored blog, so you will not find that many articles when you compare it with Buffer or SEMRush but all the articles published here are full of high-quality information.2021


QUOTE: “It seems like this one should get a lot more attention than it does. Maybe it’s just because the author, Shaun, is UK-based, so he’s not as popular here in the United States. He shares information that will help you master the craft wherever you are, so it’s not like these SEO tips only work in Scotland. This blog is a good place to find long, thorough reads that leverage decades of digital marketing experience.” Buddy Gardner, 2021


QUOTE: “The top two scores in my random 10 list are Shaun Anderson (@Hobo_Web) and John Chow (@JohnChow) who come from completely different backgrounds. Now I’m sure Shaun would not mind me saying that he lives in a less glamorous location than John, (Scotland and Vancouver respectively) where Shaun writes and comments on the world of SEO, whilst John has made a profession out of his blog and now ‘trades’ his techniques of doing the same.”

“What I found interesting is that although John had a reach to over 33,000 people, whilst Shaun just 633, they had the same Klout score. This brought to my attention the difference in being followed for the sake of it, compared to being a true influencer.

For me, although I cannot take it away from John that he has worked extremely hard to amass the followers and revenue he has, I feel Shaun builds his followers by providing valuable and relevant information and opinions. This is the key element of a successful social media campaign or policy, which is why although Shaun has 52,421 less followers than John, he is still making the same sort of impact on the online community.

Shaun was described by Klout:

‘Within your area of expertise your opinion is second to none.’ Honcho, 2010


QUOTE: “Want to learn more about search engine optimization? Then you should learn from the top SEO experts….” Danny Goodwin, Search Engine Journal, 2021