Should I 301 Redirect Old Product Pages to Existing Category Pages on Sites?


Take care of your 301 redirects….

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Do You Need Lots of Text To Rank Pages In Google?


Do you need a lot of page text to rank high in Google?

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How To Write SEO-Friendly Web Copy For Google


These are some of my notes for publishing content that will earn high positions in Google.

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Google Penguin 4 Update 2016 September 2016 & Paid Links


SEOs think Google Penguin 4 is finally being tested in the wild.

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REDDIT USERS: How Do You Rank Top In Google?


Hobo got talked about on the front page of Reddit yesterday. Which was nice. I try to answer some questions in this post.

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Link Building: How To Build Links To Your Website in 2017


Updated: Link Building Tips 2015. A simple guide to link building for beginners.

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How To Use H1-H6 HTML Elements Properly


I’ve edited a lot of HTML Headings in the last 15 years! Here are some notes and observations on optimising H1-H6 heading elements for your web page. Most of my observations are highly relevant to Google.co.uk.

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How Many Words In ALT Text For Google?


Here are some observations I’ve made (looking at Google.co.uk) and research I have picked up along the way about optimising ALT Attribute Text.

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How To Write Page Titles For Google & Other Search Engines in 2017


Ranking in the UK Google in 2017 is about SO MUCH more than just optimising one element of a page, but the Page Title Tag (or more accurately the HTML Title Element) is still – arguably – the most important on page seo element to address on any web page. Here’s some notes I have been keeping…

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SEO Meta Tags Best Practices


Ranking in Google these days is more to do with RELEVANCE, REPUTATION and POPULARITY than meta tag optimisation, but meta tags, when used properly can still be useful in a number of areas out with just ranking pages. Here’s some notes I keep updated…

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