Google Panda: Making High Quality Websites in 2015


My notes on Google Panda for seo in the UK. The Panda algorithm and Google’s focus on User Experience changed how search engine optimisation is done forever.

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Duplicate Content SEO Advice From Google


Pages fare a better chance of getting top rankings in Google when they are original content, but you can use near duplicate content as a ranking strategy.

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John Mueller’s Webmaster Help Hangout


Here’s some notes on seo I took from the recent Google Webmaster Hangout with John Mueller. John is a Google Webmaster Trends Analyst in Switzerland.

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Updated: SEO For Beginners


If you are new to SEO, I hope you’ll find my updated ‘beginners guide’ to search engine optimisation of use. Please share if you do :)

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Create Unique Meta Descriptions For Scraper Sites Benefit Only


Here’s an old school geeky test set to illustrate something I’ve long wondered about. A post on the run of the mill, natural text meta description. Google has said for years “create unique meta descriptions”. If you follow that advice to the letter – all you are doing is giving somebody else free text for their spam site. […]

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CONFIRMED: Google Penguin 3 Update October 2014


It’s guaranteed you’ll hear a lot about “Penguin 3″ from UK seo experts over the next few months. It’s not something you want to experience for yourself. Here’s my take….

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Observation on Traffic Declines and Ranking Fluctuations in Google SERPS


When can your site be 100% RELEVANT and 100% NOT RELEVANT? When Google flicks a switch…. that’s when.

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Google Censoring Negative Predictive Searches in Celebrity AutoComplete Results in the UK


Is Google censoring autocomplete suggestions on celeb searches in the UK? You decide…

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DEAD: Google Authorship Photo Not Showing In Google Search Results Anymore


Google Authorship profile pictures are being removed from Google.co.uk as of today, which is a pity.

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Updated – Linkbuilding Tips For Beginners


I’ve updated my beginner’s guide on link building on the Hobo seo blog – based on my experience on chasing links to improve rankings in Google.co.uk. Is the risk too great to rely on unnatural links in 2014?

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