SAScon 2010

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Shaun very kindly reminded me just a couple of days ago that he’d said I could post to Hobo-Web some time back – but with the busyness of business of late, it had totally slipped my mind!  And oh what an honour it is, sat amongst the likes of such contributors such as Shana Albert, Jeff Quipp, Tim Nash, Ann Smarty and SebastianX and Jim Boykin.

Now, I could be feeling pretty smug with myself at this point for reaching such a career highlight by posting on Hobo Web, but feel it’s more to do with Shaun attempting to distract me away from promoting a certain pic of a certain gentlemen struggling along with a horrific hangover some time ago…!    Haha, not forgotten ;) (EDIT BY Shaun – I have no idea what you are on about but I hope any such obviously faked images have been destroyed ;) )

So anyway, whilst I’m here, let’s talk SAScon…

SAScon – in 140 characters

Keeping it very Web 9.3 (or whatever we’re up to now), I’ve decided to keep this guest article short and snappy unlike my typical War and Peace posts seen elsewhere, so decided to introduce you to SAScon in just 140 characters:

SAScon is a search, analytics & social media conference organised by a co-op of UK industry pro’s for all those keen to enhance their understanding and application of the huge complexities of digital marketing and…OK, OK, OK, so it just can’t be done in 140 characters – there are just too many exciting things happening, USPs to cover off, and far too many too many awesome speakers to mention.   So let’s try again, in a little more detail this time…

Why does SAScon matter?   And will it be a success?

SAscon matters because it’s being organised as a not-for-profit event by a group of search and social marketers and managers from the UK’s North West with a vested interest in putting the talent and scale of SEO, search and social media business from this region quite firmly on the map.

BUT, it is much more than a North West / Manchester arrogance thing – much more – it is the culmination of a team of people looking to developing a truly excellent event where they can both help establish and share ideas around marketing effectively online in a format that is fun, interactive and most importantly for many, sociable.  With this in mind, we had a format for a fantastic day and night all clearly planned out and couldn’t do anything else other than put these ideas in to a reality that is happening on 28th April 2010 – just a few days away.

Simply put: it matters because we believe it is unique, and in a format that even those veterans of conferences will find refreshing.  It will be a success because we’re all keen to learn from the most respected and have a line-up to truly learn great things from – can’t wait!  J

A few of speaking and panel highlights include: Ben Jesson, Fantomaster, Joost de Valk (Yoast), Lyndon Antcliffe, Malcolm Coles, and many more…

Why should you attend SAScon 2010 (or 2011, if 2010 sells out)?

Without wanting to pick fights with bigger boys in the playground (there’s space for all to play after all!), because it’s a not-for-profit exercise, delegates are getting a line-up and a half, for half the cost of a day ticket for SMX and SES – with loads of interaction and socialising with attendees and speakers.  Sold.

Who will be attending?

I expect there will be a number of folk from search and social agencies, but we’re seeing a number of in-house folk there too.   Digital marketers, industry professionals, drunks, marketing managers, directors – the more the merrier!  In all honesty, the idea is to send everyone away having learned something, so whoever you are, and whatever you’re doing, there should certainly be plenty of takeaways from SAScon indeed…

Networking, socialising and the odd tipple

Sadly, the legend that is, Shaun Anderson, can’t make this year’s SAScon, but rest assured there is going to be a cracking line-up for social banter and networking opportunities to launch SAScon on to the UK and international conference circuit.  If you’ve always been salivating over the opportunity to voice an opinion on a tool, service or blog post by one of the SAScon speakers or delegates, then here’s your chance to do just that!

If we do sell-out, there are rumours that the networking-do in the evening being available to those without day-tickets, but as I say these are still rumours – keep an eye on SAScon on Twitter for more information.

The best thing about working on SAScon

The plain and simple reason has been that it’s been really good fun working with such a bright bunch of folks for the greater good of the search, analytics and social media marketing industry.  Second to that, it’s given me a great topic area to write about on Just Me and My, Search Engine Journal and SEO Scoop during a very dry writing phase too!  ;)

How many tickets are left?

We’re really not that far off from selling out now, so if you do want a ticket for SAScon make sure you get on to it today.

Also, for those freelancers out there, we have an extra special treat in-store.  SAScon are providing a number of freelance tickets for only £125+VAT available via Nicky, so please register by emailing:  nicky [at] dontpanicprojects dot com

About Ben McKay

Ben writes about managing SEO and the ever growing branches of SEO consulting on his blogs, Just Me and My and Recruit SEO; freelancing; organising SAScon; and all this whilst working as an SEO Director for MEC Interaction, WPP.  Say hello to Ben the busy bee on Twitter.

Thanks again Shaun for letting me post to Hobo Web – a truly awesome site!

Hobo Web readers can cash in on 12.5% OFF the regular price too – just make sure you quote: HOBOWEB001

Click here to register.

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Disclosure – Nothing. I think a lot of Ben after making mates with him online and sharing a few beers with him recently – why I contacted him. I hope SAScon 2010 is a resounding success and I am sure it will be. The speakers are stellar and if I wasn’t so busy I would definitely have been there.

Shaun

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