Hobo UK SEO – A Beginner’s Guide PDF (2015)


PUBLISHED APRIL 2015; Hobo UK SEO – A Beginner’s Guide (2015) is a free pdf ebook written by myself you can DOWNLOAD from here (2mb) that contains my notes about driving traffic to a site using search engine optimisation and within Google’s guidelines.

I am based in the UK and most of my time is spent looking at Google.co.uk so this ebook should be read with that in mind. Google is BIG – with many different country specific search engines with wildly different results in some instances. I do all my testing on Google.co.uk, for instance.

It is a guide based on my 15 years experience. My ebook is meandering, but contained within it is largely the information I needed as I took a penalised site to record Google organic traffic levels in 2015.

This is the 3rd version of this document I’ve published in 6 years and I hope this, and previous ones, have reflected my aim of communicating something I have been evidently obsessed with for a long time.


There’s no warranties. This seo pdf is my opinions, observations and theories that I put into practice, not advice. I hope you find it useful. I hope beginners can get something out of it or the links to other resources it points out.

Subscribe to our latest seo tips!Click here and subscribe to this blog for updates.

Learn how you can get more sales from your website

Subscribe for free and let us share with you:

  • how to submit your site to Google, Yahoo & Bing
  • how to optimise your site to get more traffic from Google
  • how to target the most valuable keywords for your business
  • how to make your site rank better in free Google listings
  • how to rank high & avoid Google penalties in 2015

Trust Hobo with your SEO plan

SEO Audit