SEO Theory for seo geeks of course.
We all know Google finds out, it knows, but I don’t see many people taking about what Google remembers. If trust is such a big thing in Google, just like humans, it needs to:
- find you,
- know you and
- remember your actions,
…to build real trust.
I’ve heard other folk in forums muse a similar thing before – especially about links, but for the first time in a while, using a variation of the site: operator:
- 4 pages in Google serps,
- on one DC,
- all edited at different times,
- all the EXACT SAME URI, and seemingly just
- 4 historic, slightly different versions of the same exact URI.
Is this an indication Google remembers every page and it’s history?
If Google remembers every single historic version of a URI (or page on your website) – then why? I wonder if it might use such knowledge to work things to rank you by – like out how much Google trusts you, for instance.
If it does have that incredible amount of historical data about your actions, surely somebody at Google is tasked with putting this knowledge to use in some way.
- Can even the most minor changes to a page indicate your intent?
- Can it build a picture over time about what you are up to?
- Can it be a measurement your site can be held accountable for?
- Could it be a metric which might affect page and site rankings over time?
- In a positive, or negative, fashion?
Is, at any level, Google comparing one version of your page with the page you just changed, or started with, or even just the number of times you’ve modified it?
If this was the case, can you even use this information to your benefit? Of course, thoughts would need to be put into what was an indication of potentially manipulative intent….
Why the seo theory post? This is the sort of things I wonder aboutÃ‚ when I see interesting results in Google – purely for discussion if you’re game. You must remember everything you read in any seo blog is theory at best anyway so I thought it wouldn’t be out of place.
Should I just Twitter random thoughts like this post and keep your email inbox free of fanciful pap in future :)