Why I Do SEO The Way I Do It



Many new into SEO today think old school seo was spam. Today’s narrative encourages them to think like that. I do miss that old style seo which – of course – was a lot simpler to deploy. I miss the cavalier approach to seo, and the quick results to be had from it. There was fun to […]

Read More

SEO Tutorial For Beginners in 2017



Updated: SEO for Beginners 2016. A guide to search engine optimisation for Google in the UK and aimed at beginners.

Read More

Should I 301 Redirect Old Product Pages to Existing Category Pages on Sites?



Take care of your 301 redirects….

Read More

Time To Switch Your Website To HTTPS?



Conversion Killer? Google Chrome is preparing to mark HTTP sites as ‘insecure’ to its users.

Read More

Do You Need Lots of Text To Rank Pages In Google?



Do you need a lot of page text to rank high in Google?

Read More

How To Write SEO-Friendly Web Copy For Google



These are some of my notes for publishing content that will earn high positions in Google.

Read More

Google Penguin Update 2016



SEOs think Google Penguin 4 is finally being tested in the wild.

Read More

New Greenock Morton Strip



Some time ago now, one of the Morton supporters in the office had a go at designing a new Greenock Morton strip (my home team) and I thought it was much better than what was launched and is now causing a fans boycott. What do you think?

Read More

When is the ‘Low’ And ‘Lowest’ Quality Rating Appropriate for a Website?



Google Quality Raters are instructed to mark certain pages as ‘low-quality’. Find out which.

Read More

‘User Experience’ is Not A Ranking Factor But Is Mentioned 16 times in Google Quality Raters Guide



Is User Experience A Ranking Factor?

Read More