Updated – Linkbuilding Tips For Beginners



I’ve updated my beginner’s guide on link building on the Hobo seo blog – based on my experience on chasing links to improve rankings in Google.co.uk. Is the risk too great to rely on unnatural links in 2014?

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Verdict: A ‘Prolonged, Sustained’ Sin Bin For Google Manual Actions On Artificial Links



The penalty box (sometimes called the sin bin, bad box, or simply bin) is the area in ice hockey, rugby league, rugby union and some other sports where a player sits to serve the time of a given penalty, for an offense not severe enough to merit outright expulsion from the contest. If… Google identifies you have unnatural links pointing at your site, and a […]

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Unnatural Links Warning? Your Backlinks Will Need MANUALLY Checked



There’s no one tool out there I trust more than myself to identify problematic links in a backlink profile. A tool can work out obvious spammy sites but no link analysis tool can determine out overall intent of every site or every link, on every occasion. I’ve lost count of the amount of times I have […]

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Website Lost Rankings in Google? Say Hello to Penguin 2. (Latest 2.1 October 2013)



We started rolling out the next generation of the Penguin webspam algorithm this afternoon (May 22, 2013), and the rollout is now complete. About 2.3% of English-US queries are affected to the degree that a regular user might notice. The change has also finished rolling out for other languages world-wide. The scope of Penguin varies by language, […]

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Operation: Finding & Removing Unnatural Links



This blog is mostly about seo for genuine small businesses and beginners to seo. Although I have touched on other areas that interest me and not specifically seo, I don’t usually blog about all the algorithm changes Google pushes out that are discussed on other blogs. For that, I follow Search Engine Land, mainly. For […]

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Back Link Tool Wars – AHrefs vs Majestic SEO



(An apology to email subscribers. A slight bug in the system (me) sent you this post again today instead of the new post I had planned. Sorry. I’ll do the new one tomorrow.) PS – We’re also in the process of updating our new seo tutorial for beginners 2013.   The ‘AHrefs vs Majestic SEO […]

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Webspam Update – AKA Google Penguin Update



That’s a quote btw from possibly the hottest forum on the web at the moment…..(EDIT – about the Google Penguin Update or Google Webspam update, as it turned out, that affected A LOT of webmasters – not just the type Google would label webspammers). Google has dropped the nuke If Google didn’t win the war today…. they certainly dropped […]

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Negative SEO – How To Check For A Link Based Attack



The basic premise of links based negative seo is that a competitor can use it against you to destroy your rankings in Google’s organic serps. Google has went some way to offering webmasters a way to disavow unnatural links you may be worried about, but there is still a lot of controversy as to why […]

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Is Your Website Sinking Like The Titanic in Google Due To Unnatural Links?



If you work in search marketing, unless you have been living under a rock, you’ll be no doubt aware of the hundreds of thousands of webmaster messages that Google sent out basically telling people Google knows about your crap links and it’s going to do something about it. Well, a lot of chatter in webmaster […]

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Gone From Google Cache: ‘These Terms Only Appear In Links Pointing To This Page’



I’m not sure when this happened but I dont see any mention of it anywhere. After hiding the cached results link in the preview panel that now pops up in search results, it seems as though Google has now stopped telling us via the cached results: “these terms only appear in links pointing to this page“ While this was always a pretty inaccurate […]

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