EU Privacy Directive – Google Analytics Cookies Minimally Intrusive & Unlikely To Get You Into Trouble


Worried about the new EU Privacy directive, cookies and what it means for Google Analytics on your website? There’s been some new clarification from the UK Government. “We talked about cookies (how could we not?) but we didn’t get hung up on them – other relevant technologies e.g. HTML5 Local Storage and web beacons came up […]

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The Best Steve Jobs Quotes – Putting a Ding In The Universe


Remembering that I’ll be dead soon is the most important tool I’ve ever encountered to help me make the big choices in life. Because almost everything — all external expectations, all pride, all fear of embarrassment or failure – these things just fall away in the face of death, leaving only what is truly important. […]

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First Link Priority? Do Multiple Links From 1 Page to Another Page Count?


Hi Matt. If we add more than one links from page A to page B, do we pass more PageRank juice and additional anchor text info? Also can you tell us if links from A to A count? ***Please note this is an old post Ive updated to tidy up.**** STOP PRESS – All-round nice […]

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WordPress Development


Looking for a website powered by WordPress (WP) that will make your company stand out from the crowd, and rank high in search engines? Hobo is a Scottish website design company, based in Greenock, near Glasgow, that’s passionate about accessible website design and search engine optimisation. We build modern looking WordPress websites to industry standards, that are […]

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A Pop Up Window Sucks But Doubles Conversion Rates


According to usability expert Jakob Nielson, 95% of website visitors absolutely hate with a passion unexpected or unwanted pop-up windows, especially those that contain unsolicited advertising. In fact, it is the Number 1 Most Hated Advertising Technique! It is inconvenient to find, however, that pop-ups can increase signup subscription conversions on a blog like this one, […]

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Check How Website Looks in Different Versions Of Internet Explorer, Chrome, Firefox & Safari Browsers


Check How Website Looks in Different Versions Of Internet Explorer, Chrome, Firefox, Android & Safari Browsers Site owners and beginners to web design should know from the start that your site will not and cannot look the same in all browsers and operating systems and some visitors on certain devices will run into some sort […]

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How To Get To Number 1 On Google Without Breaking The Rules


Replacing something that’s genuine, aged and valuable with something similar but ultimately a poor copy of what is already available is not without it’s perils. And if you try to force Google’s hand where it is ranking sites, Google DOES have a big surprise in store for you. The ‘rules’ clearly state (in 2016), that […]

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Google Ignores Link Title Attributes, Acronym & ABBR Tags?


Recently I discussed a few observations about how Google treats certain elements of a page – a meta description test and keyword in the uri test. The test page itself has a few other points of interest: Does Google Count The Acronym Tag? As usual, I look at what I rank for, in this case […]

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Inverclyde MP David Cairns On Twitter


Politician & MP for Inverclyde David Cairns recently visited the Hobo offices for a few hours, and during that time I pointed out to him something called Twitter. Since then, I see him in my stream clearly engaging with folks via his Twitter account, so I asked him a few questions about Social Media’s impact […]

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Joomla Or WordPress – Which CMS Is Best?


Which CMS is better for SEO purposes (and general maintenance) between Joomla and Wordpress?

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