Thu 18 Sep 2008

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20 Shouts

1. hey hobo.

   i’m suprised you mention canonicalisation as a “Don’t Obsess”. i woulda thought that it’s just a part of SEO 101 - The Basics. That stuff you just do always, regardless.

   And i figured that anyone who cares enough about SEO, cares enough to have Google Webmaster set up; which makes the canonicalisation issue a 2 second quick fix (doesn’t it…?).

   Shout Out by dawnprofies — September 18, 2008 @ 8:56 am

2. HI there

   I know plenty of people, some expert seo, who stay well clear of Google Webmaster Tools.

   I know plenty of sites that suffer no canonicalisation problems, without taking any measures to address. I know many hosts that wont even allow you to address them.

   I know many sites I’ve employed canonicalisation methods that got a virtually invisible boost.

   SEO 101. Perhaps. Its a bit like insurance. I’m usualy covered, but I wouldn’t lose sleep over any project the host prevented me employing a certain tactic.

   Shout Out by Shaun — September 18, 2008 @ 9:22 am

3. Very interesting post Shaun! I only wish many started realise this right away.. SEOptimise had a very similar post and one of my favorite! You might want to have a peep - http://www.seoptimise.com/blog/2008/09/25-outdated-seo-terms-tactics-vs-their-modern-alternatives.html ! (25 Outdated SEO Terms & Tactics vs Their Modern Alternatives)

   Cheers!

   Shout Out by Vinay — September 18, 2008 @ 10:49 am

4. Cheers Vinay - Yes I think I sphunn Tad’s article - a good read

   Shout Out by Shaun — September 18, 2008 @ 5:58 pm

5. i couldn’t agree more about the landing pages. It makes no sense to garner lots of traffic if you have gone through the motions of split testing at least two or three landing pages along with an implementation of some sort of conversion tracking. Ideally, your conversion tracking will tell you the words and phrases that work for your business giving you fertile ideas for future optimization.

   Thanks for the food for thought.

   Shout Out by Jeff Demers — September 18, 2008 @ 7:20 pm

6. Great topic and it has covered several points regarding search engine optimization. But I got a question, do you think on page factors or off page factors play a bigger role for SEO? Please advise

   Shout Out by Jo — September 19, 2008 @ 6:52 am

7. Me too I know many hosts that wont even allow you to address them.

   Shout Out by Skips — September 19, 2008 @ 9:29 am

8. @Jo - On-page can stuff you and get you filtered and get you penalised. Saying that, I do think Off-Page is the most important. Nothing beats quality links from external sites.

   Shout Out by Shaun — September 19, 2008 @ 6:05 pm

9. I wouldn’t underestimate the importance of canonizing URLs….it’s made a MAJOR difference in crawling some of the domains I’ve worked on. It’s important enough in my book I think it should be a “Best Practice” for all SEOs.

   I do agree with the “Do Obsess” list - I consider “Site Architecture” to be the theme/silo portion though, since this is done physically or virtually (with internal linking).

   ~A

   Shout Out by Adam — September 19, 2008 @ 7:02 pm

10. I agree with you Shaun..^^ there are more to life than just Google rankings..it is more important to have quality and good content site than having a site with PR 10 but completely irrelevant.

    Shout Out by Internet Marketing Joy — September 19, 2008 @ 9:17 pm

11. Uhm…
    Do Not Obsess
    “8. Duplicate Content…

    Do Obsess
    10. Duplicate Content…”

    

    Shout Out by Foot In Mouth — September 19, 2008 @ 11:51 pm

12. [...] (face it, serps change all the time) Exact Siloing or Theming of a site SEO Tools Duplicate Content Google Search Engine Optimization Obsession | Hobo Duplicate content and GoogleGoogle wants to serve up unique results and does a great job of picking [...]

    Cited By by Google SEO Obsession — September 20, 2008 @ 10:13 am

13. Many badly implemented sites with multiple canonicalisation and on-site Duplicate Content issues can trash their rankings and traffic.

    Seen it too many times now.

    Shout Out by g1smd — September 20, 2008 @ 1:02 pm

14. Do obsess, keeping a nice and clean source code so you get good rankings in Live Search. (combined with some internal links from your homepage)

    Shout Out by Robbert — September 20, 2008 @ 5:36 pm

15. @ g1smd - Yup I guess I am talking about well implemented sites
    @ Foot in Mouth -

    Shout Out by Shaun — September 20, 2008 @ 8:47 pm

16. Google Search Engine Optimization Obsession…

    After reading this I now know that I’m obsessed with SEO, but I dont think it’s entirely my fault - maybe I need better clients….

    Cited By by www.seovoter.com — September 21, 2008 @ 12:51 pm

17. Having spent over 15 years working within traditional advertising and marketing disciplines, it great there is a site that brings clarity to a new advertising and marketing medium.

    Well done Shaun and the Hobo-Web guys

    Shout Out by wigwam Advertising — October 16, 2008 @ 2:22 pm

18. Search engines are among the most popular and most useful tools that the web has to offer.
    ——————
    Ella
    Link Building

    Shout Out by ella — October 20, 2008 @ 5:53 am

19. I wouldn’t underestimate the importance of canonizing URLs….it’s made a MAJOR difference in crawling some of the domains I’ve worked on. It’s important enough in my book I think it should be a “Best Practice” for all SEOs.

    Shout Out by Rachelloury — October 20, 2008 @ 6:00 am

20. [...] Google Search Engine Optimization Obsession [...]

    Cited By by The Most Useful Posts On This Blog (Probably) | Hobo — November 13, 2008 @ 4:25 am

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