Sometimes it’s hard to explain to people what a quality link is but in simple terms this is how I describe a site you want a link from: (more…)

Did you know when you link to a Hobo SEO post we have search engine friendly links back to your site if approved? Our comments are also search engine friendly you know (once you've commented on a few posts)! Do you need any more encouragement to get involved in the conversation ;)

I just did a test on another site to see if I could identify a sweet spot in the amount of times a keyword is repeated. From other tests I have looked at I think a local keyword density sweet spot is clearly a myth. but keyword prominence/repetition/stuffing is clearly – not. (more…)

I am working with a new client who wants to know why, after being no1 for years, their site is now no.2,3 or 4 for some of their most valuable terms. Looking at the competitors backlinks using Yahoo site explorer for 30 seconds I quickly identify the problem.

Your competitors are actually picking up some very decent amazing ninja links from trusted sites with excellent anchor text

Very quickly in my head I had a strategy to assimilate these links and add them to my client’s link profile while all the time sourcing my own decent links – links that can’t be so easily cloned. (more…)

I don’t do that much blog commenting these days, and I certainly don’t do dofollow list commenting anymore.  I spent nearly 2 hours making one comment on a VERY TRUSTED (PR 8 ) site for a client a couple of months ago because I knew the link I would get would be GOLD – and it was.

I’d already determined the site was passing anchor text value, but there seemed to be heavy moderation going on so the comment itself would need to be stellar for them to leave my links intact and not look like some blog commenting scumbag. (more…)

Get links from related sites. Don’t link out to irrelevant sites. Don’t get links from unrelated sites. Sitewide links don’t count. Some SEOs Mantra

More Google seo bollocks, polluting through the web, and by SEO, of all people! If you think that’s controversial…. (more…)

An exact match domain name is a web address with the same EXACT words in it that make up a popular search. As an example, I have these two (at the moment, I use for nothing more than testing) (more…)

Republished as some discussion on it – Originally published on: Feb 25, 2008

I asked some of the world’s top seo people and bloggers what they thought about Keyword Density after talking privately with;

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I was intending to take a break for a while – and focus on some of the excellent seo jobs we have on at the moment. However….

We’re working with a web development company just now who wants to charge the client for the expensive bespoke CMS creating unique page titles. WTF? It’s 2009. My response was: (more…)

Some free link building tips to market your website (for beginners) in a way that won’t get your site into trouble with Google and will help your rankings improve and should deliver very targeted  traffic. I’ve also re-published some linkbuilding tips from the Hobo SEO Blog archives that are still valid. (more…)

If you like our DIY seo guide, Del.icio.us it! A sort-of-beginners-guide to on-site and on-page seo FAQ. (more…)