(NOTE – Google has since removed this page – May 2013)
I’ve seen a few people mention this kind of link building tactic in the past but i thought seeing as Google itself does it for others, it’s an example worth highlighting, and perhaps copying.
This looks like a decent link for those linked at
Google Press Center….. a single outbound contextual link on a cached PR7 page on a very trusted domain.
If your following Google’s example, it’s perfect for sites with exact match domains, too.
Best practice (if your looking to get a link, or at least host such a page on your own site)?
- Link to the home page
- Use The URL keywords or domain name as in the example
- You don’t need to identify the person who gives the testimonial outright
- One external link to a non related property on a page? (I surmise)
If Google does it… it must be ok? Right?