Google SEO Starter Guide 2010

Google SEO Starter Guide: Google has released a free PDF ebook you can download.

The Google SEO Starter Guide offers advice on mainly on-page and on-site seo:

  • SEO Basics
  • Create unique, accurate page titles
  • Make use of the “description” meta tag
  • Improving Site Structure
  • Improve the structure of your URLs
  • Make your site easier to navigate
  • Optimizing Content
  • Offer quality content and services
  • Write better anchor text
  • Optimize your use of images
  • Use heading tags appropriately
  • Dealing with Crawlers
  • Make effective use of robots.txt
  • Be aware of rel=”nofollow” for links
  • SEO for Mobile Phones
  • Notify Google of mobile sites
  • Guide mobile users accurately
  • Promotions and Analysis
  • Promote your website in the right ways
  • Make use of free webmaster tools

It makes for a good read for those new to SEO.

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Written by Shaun Anderson